Main Stage
Smart Targeting For The Streaming Revolution  
Wednesday, November 15, 2023
2:00 PM - 2:20 PM (EST)

With the streaming landscape becoming increasingly fragmented, the industry needs to meet audiences where they are. Through NBCU’s One Platform, access to premium video content is no longer a close-doored enigma only available to the largest brands. Hear how marketers of all sizes are joining the CTV and automation revolution, using smart strategies to maintain reaching audiences in effective and privacy safe ways.  

 

Catherine Perloff Jessica Reed